Albatha Home & Personal Care
Diverse Brands & Expertise
The Home Personal Care Group serves a large and important part of the "fast moving consumer goods" (FMCG) industry.
From detergent powders to disinfectants, and from shower gels to soaps, the consumption of these products grows where populations and economic wealth grows. This simple association means countries of the GCC are some of the fastest growth markets for home and personal care FMCG products in the world.
To ensure brand owners' products are attractive on the shelves of retailers they all need to be packed in quality and distinctive packaging. More than just FMCG products manufacturing, we also produce product packaging for the whole FMCG industry and beyond.
We are one of the most competent players in our markets, and by concentrating on our passion for quality, value for money, and providing comprehensive solutions to customers and consumers, we aim to be the strongest regional player in our chosen markets.
After years of growth and development, Albatha Home and Personal Care Group is now strategically structured to let each company focus on its individual customers and strategy, while maximising the opportunities for synergy across the Group.
It aims to be the region's most successful group combining home and personal care products, packaging and manufacturing. As technology leaders, each of the operating companies within the Albatha Home and Personal Care Group embraces state-of-the-art processes and equipment to deliver exceptional quality at competitive prices.